Branding
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Branding
Your brand says a lot about you. Your ads say even more. Make sure you tell the story you want to with your brand identity. The brand identity starts with the brand name, logo, font, color palette, and typography till the values you wish to convey to the customer.
It is crucial for a brand to assert itself both through print and media. It is one of the main pillars of the organization’s communication strategy.
The logo is an essential element of visual identity, as it not only allows the organization to be recognized but also makes it in the long-term memory of customers.
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